It is my distinct pleasure that I introduce the formal launch of a site that I’ve been working on for a while now. The site is Plugin-Developer.com, and it is the project that that I mentioned in my earlier post From Nothing to Profit in 40 Days.

What is Plugin-Developer.com?

I guess the question I get asked most frequently is “What is Plugin-Developer.com”? In essence, Plugin-Developer.com aims to serve a very unique niche in the realm of web development. There are a variety of software packages out there that make use of plugins to extend their core functionality. Many of these systems are open-source and I have programmed plugins for a good deal of them. As such, I feel I can leverage my experience and expertise to provide quality service.

Working to Success

As noted before, my success criteria is to bring this venture from nothing to profitable in 40 days. As stated before, I started on April 18th and have until May 28th to become profitable through the business. I also mentioned some of the expenses I had started to accumulate. Following is an updated list:

• Domain Registration — $29.85
• Logo Contest Fee — $39.00
• Logo Contest Prize — $150.00
• Coffee for Work Purposes — $50.00

That’s about $270.00 worth of stuff that I now need to earn back to get in the black. The question is, how am I going to do that? That’s where the plan comes in.

The Plan

I have a plan to drive targeted traffic to my website and, hopefully, get work. The first part of the plan involves advertising. I’m going to be using Adwords to attempt to find an audience that could make good use of the services I’m offering. The goal, obviously, is to get them to the quote page, where they can request for me to develop something.

The second part of the plan is to post frequently on web development forums and on the plugin forum at WordPress.org. If I can show my expertise, perhaps people will visit my site through my forum signature. Finally, I’ll be relying, somewhat, on word of mouth. I need to get people talking about my services, but I’m not entirely sure how at this point. That remains something to be determined.