Goals for 2014

I should have posted these at the beginning of the year but I didn’t even have time to think about them until last week. Here’s a list of things I’m trying to accomplish this year (in and around my business).

Gross a Large Amount of Money

It is always nice to have a number to shoot for so I picked a big round one that I know is achievable but I’ll need to push myself to hit. Between my contract work and other sources, I expect to reach this number, assuming my projects go smoother this year than last.

$200 per Month from Affiliate / Niche Site (by end of year)

BoostWP, a business that I recently launched with my former client and now partner Chris, provides high quality products for people using WordPress as a marketing tool. I figure it is probably a good idea to actually use the products I build so that I can become intimately familiar with the challenges that our customers will face.

What better way to do that than to dogfood the products I’m building and use them to their intended ends? I essentially know nothing about internet marketing so I’m hoping $200 per month isn’t a crazy goal. I guess we’ll see!

Generate 25% of Revenue from Product / Subscription Sales

Did I mention that BoostWP launched recently? I really believe in its potential and am setting the bar high in terms of calling it a success. By the end of the year I want to be generating at least a quarter of my income from non-hourly work (e.g. product or subscription sales) and I expect BoostWP to make that a possibility. There might be other products (keep reading this post for more info) but BoostWP is where it’s at.

Write 90 Blog Posts

Did you notice that I’ve been writing a lot more recently? I did 30 days of writing back in September of last year but since then I’ve written almost nothing on this blog. I’m aiming to change that for two reasons. One, I love writing (especially teaching through writing). It is a good release for me and allows me to express myself in a way that I normally don’t get to. Second, I want to continue to build a voice (as was my intention with the 30 days of writing mentioned previously).

I plan to publish 90 posts this year. I’m not sure what they’re going to be about or how long they’re going to be, but I’m hoping you’ll read at least some of them.

Write Another Book

I wrote a book in 2010 and I didn’t have the best experience. When I finished the book (with the help of a co-author), I was proud of the fact that a published piece bore my name, but I wasn’t proud of the contents. It was out of date as soon as it hit the market and I hated that. On top of all that, I made almost $0 from the book considering all the time I invested in it. It has been a good marketing tool for years, but it’s time to write another one.

This year I’m going to self-publish a book. I’ve been watching as a lot of people I follow and respect have released pieces covering topics that reflect their expertise. I firmly believe I can do the same. I’ll talk more about this in upcoming posts, but I’ve written an outline that I believe will lead to the proper amount of content and will deliver a large amount of value to both businesses and individuals.

These are my business goals for 2014. I’d love to hear yours if you’re willing to share in the comments or on your blog!

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